Thursday 28 January 2010

3D Production Starts Rolling

Samsung is to become the first company to mass produce 3D LED and LCD TVs. The company has begun producing LED and LCD panels for 40, 46 and 55in full HD 3TVs using '3D Active Glasses', with 240Hz technology.

Samsung's 3D Active Glasses technology first blocks the left and then right lens, causing a momentary lag when images are shown to each eye to achieve more lifelike 3D images. The term, ‘3D Active Glasses,' was selected as an official term by the Glasses Standardization Working Group of the Consumer Electronics Association (CEA) earlier this year.

The polarised glass method previously used in 3D glasses produced separate images for the left and right eyes, resulting in half the resolution of two-dimensional pictures as only half of the screen can be viewed through each polarized filter. Brightness was also lowered because of the polarised filter.

According to a market research firm, DisplaySearch, the 3D display market is expected to grow from $902 million in 2008 to $22 billion in 2018. Specifically, the 3D TV market is expected to expand to a $17bn market, with sales increasing from 200,000 units in 2009 to 64m units 2018.

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